How to Successfully Internationalize SMEs from the CEE Region: The Role of Strategies of Differentiation and Education

Melita Balas RantSimone Korenjak Černe2025-07-252025-07-2520172658-084510.7206/jmba.ce.2450-7814.205https://repozytorium.kozminski.edu.pl/handle/item/1567CC-BY-NC-ND-4.0market positioningdifferentiation via innovationmarketing differentiationkey success factorsmanagement educationmarket positioningdifferentiation via innovationmarketing differentiationkey success factorsmanagement educationHow to Successfully Internationalize SMEs from the CEE Region: The Role of Strategies of Differentiation and EducationHow to Successfully Internationalize SMEs from the CEE Region: The Role of Strategies of Differentiation and EducationArticle