Why respondents select no-opinion response option in consumer research?

Anna MatelTomasz Poskrobko2025-07-282025-07-2820181733-009210.7206/DEC.1733-0092.105https://repozytorium.kozminski.edu.pl/handle/item/3595CC-BY-NC-ND-4.0rating scaleno-opinion response optionsresponse biasresearch techniquerating scaleno-opinion response optionsresponse biasresearch techniqueWhy respondents select no-opinion response option in consumer research?Why respondents select no-opinion response option in consumer research?Article