The Effect of Online Reviews on Consumer-Based Brand Equity: Case-Study of the Polish Restaurant Sector

Magdalena Brzozowska-WośBruno Schivinski2025-07-252025-07-2520192658-084510.7206/cemj.2658-0845.1https://repozytorium.kozminski.edu.pl/handle/item/1637consumer-based brand equityewomrestaurant sectorconsumer-based brand equityewomrestaurant sectorThe Effect of Online Reviews on Consumer-Based Brand Equity: Case-Study of the Polish Restaurant SectorThe Effect of Online Reviews on Consumer-Based Brand Equity: Case-Study of the Polish Restaurant SectorArticle