Executive coaching in times of crisis and changes – a method for executive managers to strive for perfection at all times

Abstract

The article deals with methods to cope with our constantly changing world. It focuses on the phenomenon of coaching, which was discovered in the 1980s, and in particular on executive coaching. The author supports his theory using examples from the past and based on the Kaizen philosophy, quoting such names like Vince Lombardi and Stephen Covey. The author also presents myths and truths about coaching, he talks about the legitimacy of breaking patterns and introducing changes, and he explains how we can benefit from not being afraid of the unknown.