Publikacja:

Mask(ing) Emotion: Social Symbolic Objects as Catalysts of Emotion Work in Social Movement Organizations

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2025
Artykuł
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cris.virtualsource.journalance648ce774-05ae-47f3-8a1b-62524c23badd
dc.abstract.enSocial symbolic objects, such as masks, can powerfully shape and transform emotions within and about organizations. In this article, we examine how social movement organizations (SMOs) use artifacts to trigger emotion work by members and audiences. Using Twitter engagement data referencing the Guy Fawkes mask as adopted by Anonymous and Occupy during their peak years, we identified three outcomes of artifact use: new member recruitment, heightened public alienation, and creation/consolidation of a collective member identity. Our findings extend theories of emotion cycles of resistance in social movements (Sandlin & Callahan, 2009) and sensemaking of organizational artifacts (Rafaeli & Vilnai-Yavetz, 2004) by demonstrating how social symbolic objects operationalize these theories. A key value of the integrative framework we offer lies in providing clarity on how emotion work practices using artifacts influence both internal and external actors in SMOs.
dc.abstract.plSocial symbolic objects, such as masks, can powerfully shape and transform emotions within and about organizations. In this article, we examine how social movement organizations (SMOs) use artifacts to trigger emotion work by members and audiences. Using Twitter engagement data referencing the Guy Fawkes mask as adopted by Anonymous and Occupy during their peak years, we identified three outcomes of artifact use: new member recruitment, heightened public alienation, and creation/consolidation of a collective member identity. Our findings extend theories of emotion cycles of resistance in social movements (Sandlin & Callahan, 2009) and sensemaking of organizational artifacts (Rafaeli & Vilnai-Yavetz, 2004) by demonstrating how social symbolic objects operationalize these theories. A key value of the integrative framework we offer lies in providing clarity on how emotion work practices using artifacts influence both internal and external actors in SMOs.
dc.contributor.authorAmir Elmi Keshtiban
dc.contributor.authorSara Zaeemdar
dc.contributor.authorJamie Callahan
dc.date.accessioned2025-11-11T09:01:03Z
dc.date.available2025-11-11T09:01:03Z
dc.date.issued2025
dc.date.published2025
dc.description.issue1
dc.description.versionVoR
dc.description.volume1
dc.identifier.affiliationYork St John, United Kingdom of Great Britain and Northern Ireland
dc.identifier.affiliationNewcastle University, Newcastle upon Tyne, United Kingdom of Great Britain and Northern Ireland
dc.identifier.affiliationDurham University, United Kingdom of Great Britain and Northern Ireland
dc.identifier.doi10.7206/tamara.1532-5555.28
dc.identifier.issn1532-5555
dc.identifier.orcid0000-0002-1647-3094
dc.identifier.orcid#PLACEHOLDER_PARENT_METADATA_VALUE#
dc.identifier.orcid0000-0001-8850-3777
dc.identifier.urihttps://repozytorium.kozminski.edu.pl/handle/item/3791
dc.languageen
dc.pbn.affiliationmanagement and quality studies
dc.publisherKozminski University
dc.relation.ispartofTamara: Journal for Critical Organization Inquiry
dc.relation.pages28-49
dc.rightsCC-BY-4.0
dc.subject.enSocial movement organizations (SMOs)
dc.subject.enGuy Fawkes mask (GFM)
dc.subject.ensocial symbolic object
dc.subject.enartifacts
dc.subject.enemotion work
dc.subject.ensensemaking
dc.subject.plSocial movement organizations (SMOs)
dc.subject.plGuy Fawkes mask (GFM)
dc.subject.plsocial symbolic object
dc.subject.plartifacts
dc.subject.plemotion work
dc.subject.plsensemaking
dc.subtypeOriginal
dc.title

Mask(ing) Emotion: Social Symbolic Objects as Catalysts of Emotion Work in Social Movement Organizations

dc.typeArticle
dspace.entity.typePublication