Publikacja:

Entrepreneurship in Virtual Economy: the Case of Currency One SA

Data

2017
Artykuł
 
cris.legacyid4807
cris.virtual.journalance#PLACEHOLDER_PARENT_METADATA_VALUE#
cris.virtualsource.journalancedc92c553-0411-4522-97d5-b7ef33169392
dc.abstract.plPurpose: The scientifc purpose of the study is an attempted synthesis of interpretation of “the virtual economy” and “the virtual environment” in the Polish and foreign literature on the subject. The cognitive purpose thereof is to offer an identifcation and a qualitative analysis of the factors that determine the development of e-entrepreneurship using an example of business practice. Methodology: The theoretical basis of the study is a scientifc research of leading scholars on the theory of entrepreneurship in the context of virtual economy. An exploratory, qualitative case study methodology has been applied for the purpose thereof. The research has been conducted using the example of Currency One SA, operating on the currency exchange market in virtual economy. The application of the empirical method of a case study has made it possible to characterize the essence of e-entrepreneurship and present the studied phenomenon in business practice. Findings: Research results reveal an existence of interdependencies between the intellectual potential of staff members and the market success of a company. Explanation of the critical success factors, showing the implementation of innovative ICT solutions and stages of company development, illustrates how the existing theory is experienced by practitioners in virtual economy. Furthermore, the paper confrms the positive impact of e-entrepreneurship on the effectiveness of the company subject to analysis, and presents virtual economy as a completely new sphere through which it is possible to offer new products and services. Research implications: The rationale for conducting research on case studies is the need to orient the practice towards a better understanding of modern economic reality. The study may provide a starting point for empirical quantitative research, as well as act as a contribution to the discussion on entrepreneurship in the rapidly changing virtual economy. Originality: This paper comprises not only a set of notions related to and the concept of e-business models, but also offers new arguments in the discussion on the framework for entrepreneurship in virtual economy. The conducted research is an original attempt to explain the essence of the studied phenomenon and to illustrate its progress in a changing business environment.
dc.contributor.affiliationPoznan University of Technology
dc.contributor.affiliationGdansk University of Technology
dc.contributor.authorEwa Badzińska
dc.contributor.authorMagdalena Brzozowska-Woś
dc.date.accessioned2025-07-25T16:00:40Z
dc.date.available2025-07-25T16:00:40Z
dc.date.issued2017
dc.date.published2017
dc.description.issue3
dc.description.physical2-19
dc.description.volume25
dc.identifier.doi10.7206/jmba.ce.2450-7814.200
dc.identifier.issn2658-0845
dc.identifier.urihttps://repozytorium.kozminski.edu.pl/handle/item/1578
dc.languageen
dc.relation.ispartofCentral European Management Journal
dc.relation.pages2-19
dc.rightsCC-BY-NC-ND-4.0
dc.subjecte-entrepreneurship
dc.subjecte-business models
dc.subjectInformation and Communication Technology
dc.subjectvirtual economy
dc.subjectvirtual environment
dc.subjectITC
dc.title

Entrepreneurship in Virtual Economy: the Case of Currency One SA

dc.typeArticle
dspace.entity.typePublication