Publikacja:

Conjoint Analysis As A Measurement Method Of Preferences For Delayed Lotteries – Research Announcement

Data

2014
Artykuł
 
cris.legacyid5948
cris.virtual.journalance#PLACEHOLDER_PARENT_METADATA_VALUE#
cris.virtualsource.journalancec5e604c2-f6bd-4f19-914c-e01c8ff3c6c3
dc.abstract.plThe major purpose of the paper is considering the possibility of using conjoint analysis in postponed lotteries research. The role of conjoint measurement theory in mathematical psychology is reviewed. Next, the conjoint data analysis method is elaborated; this method is derived from conjoint measurement theory and it is very popular in market research. The focus is on two versions: traditional Conjoint Value Analysis (CVA) and Choice-Based Conjoint (CBC). The results of this research show that changes in the scope of the likelihood of payment, rather than changes in the dimension of deferral, more strongly determine the choices made.
dc.contributor.affiliationUniwersytet Ekonomiczny w Krakowie
dc.contributor.affiliationUniwersytet Ekonomiczny w Krakowie
dc.contributor.affiliationAkademia Leona Koźmińskiego
dc.contributor.authorMarcin Czupryna
dc.contributor.authorElżbieta Kubińska
dc.contributor.authorŁukasz Markiewicz
dc.date.accessioned2025-07-28T14:25:24Z
dc.date.available2025-07-28T14:25:24Z
dc.date.issued2014
dc.date.published12/2014
dc.description.issue22
dc.description.physical71-99
dc.identifier.doi10.7206/DEC.1733-0092.34
dc.identifier.issn1733-0092
dc.identifier.urihttps://repozytorium.kozminski.edu.pl/handle/item/3651
dc.languageen
dc.relation.ispartofCollective and Individual Decisions
dc.relation.pages71-99
dc.rightsCC-BY-4.0
dc.subjectanaliza conjoint
dc.subjectteoria pomiaru łącznego
dc.subjectloterie odroczone
dc.subjectdyskontowanie czasu
dc.subjectdyskontowanie prawdopodobieństwa
dc.subjectefekt interakcji
dc.subtypeOriginal
dc.title

Conjoint Analysis As A Measurement Method Of Preferences For Delayed Lotteries – Research Announcement

dc.typeArticle
dspace.entity.typePublication